Work with me
With 20+ years building products and leading teams—starting from running a bookshop at 14—I help organizations embrace iteration over perfection. If your team is stuck in planning, unsure when to ship, or building features nobody uses, I bring practical frameworks that create momentum without burnout.
Who I work with
- Startup teams ready to stop planning and start shipping
- Product organizations wanting to build what users actually need
- Leadership teams fighting perfectionism and analysis paralysis
- Accelerators & incubators coaching founders to iterate faster
- Product management groups seeking practical, proven frameworks
- Tech conferences looking for real stories, not theory
Workshop topics
Half‑day intensives
- Iteration Beats Perfection — Transform how your team ships
- Small Bets Methodology — Test assumptions with minimal risk
- Systems for Momentum — Sustainable speed without burnout
- From Failure to Fuel — Turn setbacks into an advantage
90‑minute sessions
- The Ship‑It Checklist — Know when you're "ready for now"
- Receiving Feedback — Stay centered while iterating
- Boundaries Enable Creativity — Constraints accelerate innovation
Keynotes (30–60 minutes)
- Why Done Is Almost Always Temporary — The myth killing momentum
- $0 to Product Leader — Lessons from 20 years of building
- Launch Unfinished or Never Launch — Why I shipped my book incomplete
What your team will walk away with
- Clarity on when to ship vs. when to iterate
- Frameworks for making decisions with incomplete information
- Confidence to launch before feeling "ready"
- Methods for gathering and acting on user feedback
- Systems that create momentum without burnout
- Stories that inspire action over analysis
Experience & impact
- 20+ years building digital products and leading UX teams
- Author of Unfinished: Notes on Building in a World That Never Stops Changing
- Started at 14 running a business—learned iteration before theory
- Practices what I preach — launched the book unfinished and pivoted based on feedback
Current availability
- Q1 2026: 3 slots remaining
- Q2 2026: Now booking
- Virtual sessions: Available weekly
Prefer to connect directly?
- 💼 LinkedIn: Send a message
Not ready for a workshop?
Start with the book. Unfinished gives your team the philosophy and frameworks to build better products through iteration, not perfection.